97 Ways to Market Your Accountancy Business – The Book is the follow up / sequel to How To Start Your Own Bookkeeping Business.
97 Ways To Market Your Accountancy Business is written for accountants & bookkeepers who are looking for ways in which they can market and promote their businesses. Nothing happens in a business until ‘someone sells something’ and this book will help you to think about how you can market your products and services so that customers beat a path to your front door. Award-winning entrepreneur and author, Lisa Newton started her own bookkeeping business in 2004 with just £150. Every penny was spent on marketing. The book outlines 97 ways to market your accountancy business in A-Z order, each way is given a rating from easy to difficult, and has an effectiveness score from 1 to 5, and a cost of low to high. Each method is also listed by rating, score and cost so you have a quick reference guide too.
On Amazon: http://www.amazon.co.uk/Ways-Market-Your-Accountancy-Business/dp/1481882112/